Best Materials for Printing Menus
Because of the endless possibilities, deciding which material is best for menu printing can be confusing for you. However, if you set some goals for the restaurant and its menu, the choice may not be as difficult as you think.
When choosing the right menu material for the image, you may need to consider three key factors. These factors include durability, appearance, and longevity. These three factors will determine the purpose and price of the menu.
Among all the different types of materials you can choose from, plastic menus are making quite the stir in the market for some time now. Here, we have discussed the different materials you can choose from and the perks of each.
Factors You Should Consider When Choosing a Menu Material
As mentioned, you should keep certain factors in mind when choosing a material for printing your menu. These include:
Durability: Restaurants that focus on heavy traffic and messy meals tend to choose harder materials to withstand this experience. Over time, harder materials can be easier to clean and handle.
Appearance:Owing to the desire for cleaner and more order menus, certain materials are often avoided in high-end restaurants.
Longevity: If your restaurant changes its menu weekly or monthly due to supply chain updates and new food supplies, you may not need to find expensive ways to create a durable menu.
The laminated menu is the method most used by restaurants to protect their menus from damage in a short period of time. The menu will be laminated during the production process, which will increase the cost of the menu, but the cost savings can be assessed by increasing the shelf life of the menu.
The film can prevent dust, water or moisture, food spills, and direct sunlight from damaging the menu. There are two common methods for menu lamination, called “edge seal lamination” and “flat cut lamination”.
In edge seal lamination, once laminated, the laminated edge is left around the edge of the menu to maintain a tight seal. On the other hand, “Flush Cut Laminate” does not add an edge because it is cut to be flush with the paper.
Some restaurant brands prefer flat-cut laminates because of their appearance. The “Flush Cut” makes finer adjustments to the menu, while the “Edge Seal” is pretty obvious. The advantage of edge seal laminates is that laminates that can be hermetically sealed around the edges of the menu have added security. This can prevent water and moisture from entering the edge of the menu. This moisture will not be prevented from entering in the “flat cut laminate” menu.
Laminated menus are often a good option for restaurants that don’t change their menus frequently, because the added cost of laminating can become a burden.
UV Coated Menu
UV coating adds a thin protective layer to menu paper to enhance menu durability. The coating consists of a compound that mixes with the paper when the paper is wet. The composition of these compounds can be different, so several different coatings can have different effects on the paper, such as thickness, gloss, etc.
Once the menu has been UV coated, its rich colors and appearance are one of the reasons the hotels chose this type. Also, the coating is not as flashy as the laminate, resulting in a higher quality appearance. The coating can also protect the menu from dust and moisture, but it is not as strong as the laminate. Although UV coating will increase the price of printing, it is not as important as the cost of laminate. The UV coated menu is a great option for restaurants that want a high-quality menu, but want to change the menu frequently due to seasonal changes or weekly specials.
When you see the term “waterproof menu,” it generally refers to plastic-based menus. These menus can use many forms of plastic, including polyester, which can provide a very durable, tear-free menu. This method is relatively new to the market and a large number of experiments have been done.
Brands have gradually embraced the concept of plastic menus due to its durability, but the touch and feel of plastic menus are not like real paper. They are also much brighter than matte paper menus. These factors make people hesitate; the menu may appear “cheap” in some ways in front of consumers.
However, these menus are extremely durable and in the long run, if the menu does not need to be changed frequently, the restaurant owner can save money on the menu.
These are the three common types of menus that you can use for your restaurant. Among these, plastic menus are getting increasingly popular among restaurant owners due to the right balance between costs, durability, and appearance. So, if you are looking for great plastic menus to pep up the style factor of your restaurant, you can always turn to us for great designs and quality menus.